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Monthly archives: February 2021

What’s Hot in Digital in 2021
 
    • Agency,
    • Ideas,
    • Industry
  • What’s Hot in Digital in 2021

  • 2 years ago
  • ---
  • Like many other industries and consumer behaviors, the digital marketing landscape has evolved immensely over the last 12 months. This evolution will only continue as new trends emerge and marketers learn, or re-learn rather, to target their audiences where they are most. In an industry that is now primarily digital, it’s important to know and understand which aspects[...]
A Big Game Chock-Full of Celebrities
 
    • Agency,
    • Culture,
    • Ideas
  • A Big Game Chock-Full of Celebrities

  • 2 years ago
  • ---
  • Every year, envious creatives like me who sadly don’t get to create commercials for the Big Game are asked to critique those commercials. And every year we say, “Yeah, I don’t care about the game. I’m just watching for the commercials.” But this year was different. I wanted to see if Old Man Brady could pull it off. And boy—Brady did not disappoint. What did disapp[...]

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