People of OH: Stephanie Walaszek
- 5 years ago
- ---
- Every day, I take a jaunt around the office and into the kitchen to fill up my water bottle. I usually take the long way there, welcoming this as an opportunity to stretch my legs, say hello to the candy jars and friendly faces. I say “hi” to Gerry and his banger bobble-head collection, scoop a handful of M&Ms, and wish him well. I give a nod to Wes, who asks me i[...]
How we turned something small into something big
- 5 years ago
- ---
- One of the keys to connecting with consumers in a very meaningful way is through emotion. Finding that gem within some brands like cars, life insurance, or puppy food, is quite easy. But when it comes to infectious diseases, not so much.
Connecting to Consumers with Engaging Technology
- 5 years ago
- ---
- "We want you to think outside the box." It’s the only thing you hear more at an ad agency than "make my logo bigger."Your client comes to you with a request to do something big – a stunt or nontraditional idea that will put their brand on the forefront of thousands of people’s minds in one fell swoop.
Old Dog, New Tricks: Livestreaming
- 5 years ago
- ---
- For the Arizona Lottery, we helped the Humane Society get the word out that there were puppies and kittens up for adoption by holding a “Puppy Pick” in conjunction with the Lottery’s Pick game. Streamed it live, helped get those puppies and kittens adopted, and actually got the media to cover it (bonus!).